REHDON
COLLEGE – Grade XII
DASHAIN HOMEWORK– 2074 (2017)
MARKETING
GROUP-A
(Attempt ALL the questions): Very Short Answer
Questions (14 x 1=14)
1. Identify
modern marketing concept. cfw'lgs ahf/zf:qsf] kl/ro b]pm .
2. What
does 4Ps stand for? ærf/ kLÆ eGgfn]
s]nfO{ hgfp+% <
3. Give the
meaning of consumer. pkef]Qmfsf] cy{ n]v .
4. Classify market on the basis of
geographical area. ef}uf]lns
If]qsf] cfwf/df ahf/sf] jlu{s/)f u/ .
5. Define
buying motives.
qmo w]osf] kl/ro b]p .
6. Point
out any four marketing functions. s'g} rf/ ahf/zf:q sfo{x? pNn]v u/ .
7. What are
the elements of buying? vl/bsf tTjx? pNn]v u/ .
8. Identify
retailer. v'b|f
ljqm]tfsf] kl/ro b]pm .
9. Mention the
sources of market information? ahf/ ;"rgfsf >f]tx? pNn]v u/ .
10. List modes
of transport with example. oftfoftsf dfWod pbfx/)f ;lxt pNn]v u/ .
11. Point out
any four buying methods. s'g} rf/ vl/b ljlwx? pNn]v u/ .
12. Write the
meaning of grading. >])fLs/)fsf] cy{ n]v .
13. What is
transportation?
oftfoft eg]sf] s] xf] <
14. What do
you mean by market? ahf/ eGgfn] s] a'lemG% <
GROUP-B
(Attempt any SEVEN questions): Short Answer
Questions (7 x 8=56)
15. What is
meant by warehousing? Explain about Private and Public Warehouse. (3+5)
uf]bfd eGgfn] s]
a'lemG% < lglh tyf ;fj{hlgs uf]bfd af/] j)f{g u/ .
16. Point out
any four key players in the marketing process and explain their role. (2+6)
ahf/zf:q k|s[ofsf
s'g} rf/ d'Vo kfq pNn]v ub}{ ltgsf] e"ldsf j)f{g u/ .
17. What is
buying? Discuss about institutional buying process. (3+5)
vl/b eg]sf] s]
xf] < ;+u&gfTds vl/b k|s[ofaf/] %nkmn u/ .
18. What is
standardization? Describe its importance to seller. (3+5)
:t/Ls/)f eg]sf]
s] xf] < laq]mtfsf nflu o;sf] dxTj j)f{g u/ .
19. What are
the features you have observed in Nepalese Market? Explain. (8)
g]kfnL ahf/df
ltldn] b]v]sf ljz]iftfx? s] s] x'g< j)f{g u/ .
20. Point out
the marketing concepts and explain any one of them. (3+5)
ahf/zf:q cjwf/)ffx?
pNn]v ub}{ s'g} Pssf] j)f{g u/ .
21. What is Demand? Identify primary demand and
secondary demand with suitable example. (3+5)
dfu eg]sf] s] xf] < k|fylds / ;xfos dfusf] pbfx/)f ;lxt
kl/ro b]pm .
22. Explain the factors affecting institutional
buying decisions. (8)
;+:yfut vl/b lg)f{onfO{ k|efj kfg]{ tTjx? JofVof u/ .
GROUP-C
(Attempt any TWO question): Comprehensive Answer
Questions (2 x
15=30)
23. Point out
the stages of evolution of marketing and explain in detail. (3+12)
ahf/zf:q
ljsfzqmdsf r/)fx? pNn]v ub}{ j)f{g u/ .
24. Explain the importance of marketing to a
business firm, to the society and to the consumers. (5+5+5)
Jofj;foLs kmd{,
;dfh / pkef]Qmfsf] nflu ahf/zf:qsf] dxTjaf/] j)f{g u/ .
25. Explain the functions of transport? Also
discuss the strength and weakness of road transportation. oftfoftsf sfo{x? j)f{g u/< ;fy} ;*s
oftfoftsf ;an / b'a{n kIfx? %nkmn u/. (7+8)
GROUP-A
(Attempt ALL the questions): Very Short Answer
Questions (14 x 1=14)
1. Identify
old marketing concept..k|flrg ahf/zf:qsf]
kl/ro b]pm
.
2. Mention the
elements of selling function. ljqmo sfo{sf tTjx? pNn]v u/ .
3. Define standardization.
:t/Ls/)fsf]
kl/efiff b]pm .
4. Classify market on the basis of time period.;do cjlwsf] cfwf/df ahf/sf] jlu{s/)f u/.
5. Mention
BIG THREE buying motives. tLg &"nf vl/b w]ox? pNn]v u/ .
6. Point
out any four concepts of market. s'g} rf/ ahf/ cjwf/)ffx? pNn]v u/ .
7. Write any four elements of promotion mix. k|j${g ;ld>)fsf s'g} rf/ tTjx? pNn]v u/.
8. Give the
meaning of wholesaler. yf]s Jofkf/Lsf] cy{ n]v .
9. What is
physical distribution function? ef}lts ljt/)f sfo{ eg]sf] s] xf] .
10. List any four modern means of transport. s'g} rf/ cfw'lgs oftfoftsf
;fwgx? pNn]v u/ .
11. Point out
any four features of warehouse. e)*f/sf s'g} rf/ ljz]iftfx? pNn]v u/ .
12. What is cold
storage warehouse? zLt e)*f/ eg]sf] s] xf] <
13. Differentiate
between Need & Want. dfu / cfjZostf aLr
km/s %'¶ofpm .
14. What do
you mean by market information? ahf/ ;"rgf eGgfn] s] a'lemG%<
GROUP-B
(Attempt any SEVEN questions): Short Answer
Questions (7 x 8=56)
15. What is
meant by marketing? Explain about modern and old marketing concept. (2+6)
ahf/zf:q eGgfn] s] a'lemG%< k|flrg tyf cfw'lgs ahf/zf:q cjwf/)ff
af/] j)f{g u/ .
16. What is
marketing mix? Explain the components of marketing mix. (2+6)
ahf/zf:q
;ld>)f eg]sf] s] xf] < ahf/zf:q ;ld>)fsf tTjx? j)f{g u/ .
17. What is
buying? Discuss about the non-institutional buying process. (3+5)
Vl/b eg]sf] s]
xf] < u}x| ;+:yfut vl/b k|s[ofaf/] %nkmn u/ .
18. Discuss
about the factors affecting individual buying decisions. (8)
a}olQms vl/b
lg)f{onfO{ k|efj kfg]{ tTjx? %nkmn u/ .
19. What is
risk management? Explain the types of risks in business. (8)
hf]lvd Joj:yfkg eg]sf] s] xf]<
Joj;fodf cfpg;Sg] hf]lvdsf k|sf/x? JofVof u/ .
20. Explain
any four facilitating functions of marketing. (2+6)
ahf/zf:qsf s'g}
rf/ ;xof]uL sfo{x? JoVof u/ .
21. What is
Demand? Discuss about Method of Demand Creation. (3+5)
dfu eg]sf] s] xf]
< dfu ;[hgfsf tl/sfx? a)f{g u/ .
22. Discuss
about any four buying methods.vl/bsf s'g} rf/j^f tl/sfx? j)f{g u/.(8)
GROUP-C
(Attempt any TWO question):
Comprehensive Answer Questions (2 x
15=30)
23. Define
marketing functions and also explain about the importance of warehousing.ahf/zf:q sfo{x?sf] kl/efiff lb+b} e)*f/)fsf] dxTj af/]
JofVof u/ .(3+12)
24. What is air transport? Explain the merits
& demerits of air transport and its importance to our country. xjfO{ oftfoft
eg]sf] s] xf]< xjfO{ oftfoftsf kmfObf, a]kmfObf tyf xfd|f] b]zsf] nflu o;sf]
dxTj j)f{g u/ . (3+12)
25. What is meant by transport? Explain the
factors should be considered while selecting the modes of transport. oftfoft eGgfn] s]
a'lemG% < oftfoftsf dfWod %gf]^ ubf{ Wofg lbg'kg]{ tTjx? j)f{g u/ . (3+12)
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